According to a survey, where we shop could indicate which way we are likely to vote in the EU referendum.
Out of the big four supermarkets, the findings apparently indicate Tesco shoppers are most likely to support the EU. Will the country vote to remain in the same week that Tesco's announces profit increases for the second consecutive quarter? If so, could this be the beginning of a new system of political forecasting? Watch this space.
What colour is your shopping bag? According to a study, your favourite supermarket could be a proxy for your politics in the run-up to Thursday’s EU referendum, with well-heeled shoppers at Sainsbury’s heading towards Brexit and Tesco shoppers backing the status quo.